As this study has shown, there is an appetite for smart home products with almost half of survey respondents see the majority of UK homes becoming smart within the next ten years. Smartphones, voice assistants and fingerprint recognition are mentioned as the three primary ways of controlling smart devices at home. In general, the future of the smart home market looks bright: More consumers than ever are purchasing and using smart technology. But the momentum in this market cannot be taken for granted with brands still needing to improve both confidence and trust in smart technologies.
In order to broaden consumer awareness, Smart Home Week was founded in 2017. With the 2nd forum taking place this week, a major campaign has been started to inform UK customers about the benefits of living in a smart and connected way. This is made possible with the support of leading brands including Amazon, Philips Hue, Ring, Samsung Smart Things, Yale, BSI and tado°.
*An independent market research survey of 2000 adults completed by OnePoll on behalf of Smart Home Week. The study covered knowledge and attitudes towards the smart home and its future.